An inspiring and practical guide about buying art: how does it work and how do you go about it

Many people feel that art is an elitist hobby, not accessible to ‘normal people’. Galleries are being experienced as intimidating white cube venues, prices charged are not transparent (‘asking price’), and the accompanying texts are more confusing than clarifying.

But there is good news too: possessing art is not limited to the happy few. You can buy art for as little as a few hundred euros (if you do some research and dare to buy ‘early on’). The art world is characterized by whole language of its own and is ruled by codes that Manuela Klerkx and Oscar van Gelderen are trying to break in Art Safari. How are prices being established? Can you bargain with galleries? How does an art fair work? There is so much choice: what to buy and how to buy it?